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GuitarCenter — Mobile e-Commerce Site

Project Description

In today's environment of rapidly expanding choices, competition for audience attention for e-commerce sites is fierce. We believe that a well designed user experience during a customer's online shopping journey is not only an important differentiating factor, but impacts the company bottom line -- a refined and thoughtful user experience will improve customer buy rates and stand out in the crowded marketplace.

Mozgomedia worked closely with Guitar Center's marketing, engineering and product management teams to craft a re-design that provided a sense of community and a consistent, engaging shopping experience that improved the ease with which customers could complete an online purchase.

What we did
  • User Experience Design
  • User Interface Design
  • Wireframes & Mockups
  • Visual Design
  • Interfacing with Client Tech Teams